This course guides you from zero to confident social media creator.
You’ll learn how to plan content, engage your audience, grow your following, interpret analytics, and consistently deliver content that resonates — all with easy tools and strategy.
Understanding social platforms: Instagram, Facebook, LinkedIn, TikTok
Defining target audience & brand voice
Setting goals, metrics & content pillars
How to brainstorm content ideas and themes
Structuring a content calendar
Best posting frequency & timing tips
Tools overview (Canva, Figma, etc.)
Designing on-brand templates
Image vs video assets: sizing, consistency
How to write hooks, CTAs, storytelling captions
Hashtag strategy & trending tags
Tone, voice consistency, and audience engagement
Tools like Later, Buffer, Hootsuite usage
Scheduling posts & auto posting
Tips for batching content creation
Monthly / weekly metrics to watch
A/B testing content & posting times
Iterating strategy based on data
Students build a 4-week content plan & sample posts
Instructor review & feedback
Final tweaks & publishing plan





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