Understand the digital marketing ecosystem

Learn how online marketing differs from traditional methods

Explore the key channels: SEO, PPC, social media, and email

Learn keyword research and content planning

Optimize websites for search engines

Understand backlinks and authority building

Learn how to grow and manage social accounts

Create engaging content for Facebook, Instagram, and LinkedIn

Run ad campaigns with real-time targeting

Set up and manage Google Ads effectively

Understand bidding, targeting, and quality score

Track conversions and ROI through analytics

Build and grow your subscriber list

Create email sequences that convert

Learn automation tools like Mailchimp or HubSpot

Understand Google Analytics and traffic metrics

Set up tracking dashboards

Use insights to improve campaign performance

Build brand positioning and storytelling

Create real campaigns for hands-on learning

Plan long-term digital growth strategies